UN launches "7 Billion Actions" campaign

As global population nears 7 billion, UN capitalizes on new opportunities


14 September 2011 – With the world’s population projected to top 7 billion next month, the United Nations today launched a global initiative – 7 Billion Actions – bringing together governments, businesses, the media and individuals to confront the challenges and seize the opportunities offered by the milestone.


“We are not here simply to acknowledge that milestone. We are here to address all of its vast implications,” Secretary-General Ban Ki-moon told a panel discussion at the launch ceremony at UN Headquarters in New York.


“The seven billionth citizen will be born into a world of contradictions. We have plenty of food yet millions are still starving. We see luxurious lifestyles yet millions are impoverished. We have great opportunities for progress but also great obstacles,” he said, terming the campaign “a clarion call to people, communities, countries and our partners: non-governmental organizations (NGOs), businesses, academics and faith leaders.”


Among challenges beyond grinding poverty and inequality, he cited discrimination, human rights abuses, lack of democracy, violence against women, maternal mortality, climate change and the degradation of the environment.


“These are all the challenges that we can and must overcome,” he said. “If we invest in people, we will reap the best dividends.”



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Click here to watch "United", 7 Billion Actions' anthem being created with MDG-F support.


Click here to learn more about 7 Billion Actions.